The use of memes in a brand’s social media strategy have everything to do with two major business and marketing components: audience and branding. By posting these funny and pop culture-laden internetisms, you’re communicating both who your target audience is and how you want your brand to be perceived.

Everyone knows that Facebook, Instagram, YouTube, and LinkedIn are the top dogs when it comes to digitally marketing your business with Twitter, TikTok, Snapchat, and Pinterest right behind. But what about the social channels that exist beyond those?

Creating an effective marketing funnel can help marketers because they include specific goals that are realistic, attainable, and measurable. Creating an effective marketing funnel can help you bring greater precision to the attainment of your principal marketing objectives.

We’re watching the world get reshaped right before our very eyes. Our practices as businesses are shifting and have been for over a decade. As the head of a digital marketing agency, I am no stranger to working virtual. If you or your company is new to having “work-from-home” flexibility, here is the list of tried-and-true best practices that our team developed to ensure success when working from home!