All my thoughts, tips, guides, and discussion in one single place!
The digital marketing industry is flush with wonderful leadership diversity. From content to social media to analytics, many of the thought leaders and top marketers are queens in their own right. So, in recognition of Women’s History Month and for anyone in thirsty for some extra Respect Women Juice today, here are some of the most influential and trailblazing women in marketing that I follow!
The need for websites and social media networks that offer accessibility features has been a long-standing need ever since the world has made everything more ‘digital’. Inclusivity is the foundation of marketing: every customer is valued, no matter their background. Your digital marketing efforts deserve to be seen by everyone! By making sure your brand is reaching all audiences, your products and services can reach optimum success.
When I think about a landing page, I really think about a place where I send someone from a particular campaign that’s going to lead them down a specific path. Today we’re going to talk about what that phrase means, the different forms of landing pages, and how different companies might use landing pages to communicate their marketing messages and help create conversions for their different goals regarding their website.